Our mission is simple: you deserve better rainy days.

On a stormy day in Brooklyn, our founder, Shauna, had a realization: rain protection deserved better. Tired of uninspired, purely practical options, she set out to create something thoughtfully designed... an accessory that feels as good as it looks. Brella Day reimagines the umbrella as part of your outfit, blending performance with modern design to bring a sense of optimism to dreary forecasts.